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Advertising Slogan

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Original articles from our library related to the Advertising Slogan. See Table of Contents for further available material (downloadable resources) on Advertising Slogan.

Is Subliminal Influence Used in Advertising?
If we use the term subliminal in the way that it is commonly used, to mean any sort of hidden message, then yes, advertisers do frequently hide their message. This might even be considered a standard advertising practice. Advertising agencies are paid to...
Parapsychology >> Subliminal Persuasion
Subliminal Persuasion: Overview
Since the 1950's, there has been enormous public concern over hidden messages in art, music, and advertising. Subliminal self-help tapes are a multi-billion dollar industry. Yet many psychologists claim that subliminal influence consists at best of...
Parapsychology >> Subliminal Persuasion
Subliminal Persuasion: References
(1957). " Persuaders' Get Deeply 'Hidden' Tool: Subliminal Projection " Advertising Age , Vol 37, page 127, September 16, 1957. Benes, Kathryn M.., Gutkin, Terry B., Decker, T. Newell, (1990) "The effects of mellow and frenetic music on...
Parapsychology >> Subliminal Persuasion
Survivalists' Guide for the New Millennium: Chapter 2
WORKING TO LIVE RATHER THAN LIVING TO WORK Before the dawn of recorded history, a major period of transition occurred. Nomadic hunter-gatherer clans transformed themselves into larger communities who farmed the land. This they did by planting their own...
Philosophy >> Survivalists Guide for the New Millennium
Survivalists' Guide for the New Millennium: Chapter 3
WAKE UP, GET DRESSED & MOVE OUT The search for Truth and meaning that occasionally marked the philosophies of the ancient world, appears to be in a state of serious decline in the present day. In our institutions of psychology and philosophy, there is...
Philosophy >> Survivalists Guide for the New Millennium
Manifesting World Enlightenment: Part 1
Amazing things take root and grow, from the minds of the world. Human creations are much more far reaching than mere cities and nations. We are also creators of mental and spiritual manifestations , and these are of world changing scope! Humans are idea and...
Mind >> World Mind
Survivalists' Guide for the New Millennium: Forward
We live in the midst of a crisis so immense it boggles the poor, overloaded mind of modern humanity. The people of the world cannot seem to grasp its implications. Like a billboard whose message and image are stretched to such vast proportions that it fills...
Philosophy >> Survivalists Guide for the New Millennium

Advertising Slogan is described in multiple online sources, as addition to our editors' articles, see section below for printable documents, Advertising Slogan books and related discussion.

Suggested News Resources

Briefly: Great Harvest sues Panera over slogan
Great Harvest Bread Co. filed suit Thursday in federal court against Panera Bread, alleging federal trademark infringement for use of what it calls a confusingly similar advertising slogan.
Association airs concerns over government slogan in bank ads
The Hungarian Advertising Association (MRSZ) expressed concern yesterday over a government decree that requires banks to include a government slogan in banksʼ ads for a state-subsidized home purchase scheme, Hungarian news agency MTI reported.
Ad of the Day: Canadian Beer Sees How Many Absurd Slogans It Can Fit in a
Amsterdam Brewery's Boneshaker Unfiltered IPA knows you're suffering from slogan fatigue. (Probably you more than others, because you're probably in advertising.) So, to give you something a little less "miles away from ordinary," it enlisted ad agency ...
Why Does the Gun Lobby Encourage Small Children to Handle Guns?
With depressing regularity, it keeps happening. A child, sometimes as young as a toddler, gets hold of a firearm (usually owned by a parent or other family member) and unintentionally pulls the trigger with horrific results.
Ideas for promoting downtown presented
During the brainstorming session, Clow categorized the list of suggestions under promotions, events, advertising, other and ideas for later. ...

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